# LinkGenie > LinkGenie (also written LinksGenie) is a KPI-oriented link-building and digital PR agency. It researches where a client's potential buyers already ask for recommendations, then earns natural, relevant brand mentions and backlinks on publications, resource pages and community platforms such as Quora and Reddit. The goal is higher search rankings, qualified referral traffic, and more citations in AI-generated answers (generative engine optimization, GEO). Slogan: "Building bridges – boosting rankings". Key facts: - Type: link-building, SEO and digital PR agency (marketing services), team of 11–50 people - Founder & CEO: Vergine Melkonyan - Works as an extension of the client's in-house SEO team or agency, and reports against agreed KPIs (rankings, organic traffic, conversions, AI mentions) - Approach: research → identify the gap → find the right angle → create useful content → place the brand naturally - Principle: "The goal isn't simply to get a mention. It's to make the mention make sense." ## Services - [Editorial link placements](https://linkgenie.click/#services): contextual links in relevant articles on real, trafficked publications - [Digital PR](https://linkgenie.click/#services): story-led outreach that earns coverage and authoritative links - [Community and Q&A placements](https://linkgenie.click/#services): genuinely useful answers on Quora, Reddit and niche forums - [AI search visibility (GEO)](https://linkgenie.click/#geo): mentions on the sources ChatGPT, Perplexity, Gemini and Google AI Overviews cite - [Link strategy and KPI reporting](https://linkgenie.click/#services): link-gap analysis, target selection, monthly KPI reporting ## Case studies - [Behind the placement: entering a crowded conversation on Quora](https://linkgenie.click/case-studies/behind-the-placement/): how LinkGenie placed an AI photo-editing brand as a natural recommendation alongside two established competitors ## Contact - [Book a strategy call](https://linkgenie.click/#contact) - Email: hello@linksgenie.com - [LinkedIn](https://www.linkedin.com/company/linksgenie/)